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Despite the current economic crisis, the U.S. Internet advertising industry is not experiencing a pull-back in spending. Rather, online advertising continues a fast, if somewhat muted, growth during 2008, as the current situation accelerates the shift of advertising budgets from traditional into new media.
Bangkok’s online residents are a lot more likely to visit a cinema, museum or concert, twice as likely to travel and own a luxury watch worth over 1,000 USD and three times more likely to take a business air trip than non-internet users.