Archive for 2007
You are browsing the archives of 2007.
You are browsing the archives of 2007.
Poland’s Internet penetration rate reached 42 percent in Q2 2007, SMG/KRC’s NetTrack research places the Internet population at 12.8 million Internet users (over 15 years old)
Online advertising in Russia grows 97 percent and valued at $369 million in 2007 by the MindShare Interaction agency.
China’s online display advertising market in recent years has set the stage for an even greater and faster growth in 2008 in view of the Olympic Games. It is expected that growth in 2008 will be at least 50 percent more than that of 2007.
China is showing normous potential for growth in online advertising, leading up to the Olympics and with rapid growth in Internet penetration.
Following reports from IDC, the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) said that Internet advertising revenues for 2007 are estimated to grow to $21.1 billion, a 25 percent increase over $16.9 billion for 2006.
According to IDC, U.S. Internet Advertising grew by 27% to $25.5 Billion in 2007. IDC research also found that Google’s U.S. market share had declined for the first time in two years, but that does not mean that the growth is not there. Internet ad spend in Q4 of 2007 was up 28% over the [...]