Career, Real Estate, tax and travel websites top in UK
Career, Real Estate, tax and travel websites are growing rapidly in popularity in the UK providing more internet advertising opportunities.
According to comScore, Inc. Job search and career resource websites increased by 67% in January 2008, compared to December 2007, hotel and resort website traffic increase by 54%, with airline sites and travel agents following with 40%.
Moneysupermarket.com grew 79 percent to 6.6 million visitors, becoming the U.K.’s 20th ranked property in January.
Top 10 Gaining Site Categories by Number of U.K. Unique Visitors
January 2008 vs. December 2007
Total U.K., Age 15+ - Home and Work Locations*
Source: comScore World Metrix
| % CHANGE vs. Dec 2007 | |
| Total Internet : Total Audience | 1% |
| Car Rental | 80% |
| Career Resources | 67% |
| Job Search | 67% |
| Hotels/Resorts | 54% |
| Hotels/Resorts | 46% |
| Online Travel Agents | 43% |
| Taxes | 42% |
| Training and Education | 40% |
| Real Estate | 40% |
| Career Services and Development | 36% |
* Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.
Source: comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world.
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